西安会展旅游发展现状及对策解析

李艳

【期刊名称】《价值工程》 【年(卷),期】2012(031)026

【摘 要】随着2010年世博会以及2011年世园会的胜利召开,我国的会展旅游已经进入到飞速发展的时期,纵观中国会展都市发展情况,上海,北京,广州作为一线会展城市的优势已经凸显,而目前,中国整体会展旅游城市发展并不均衡,西北部明显落后于东部及沿海城市,而西安作为西部龙头城市,有着丰富的人文,历史资源优势,并拥有国家高新产业开发区,但是,其资源优势,经济地位并未能使西安成为中国的会展强市,本文通过分析西安会展旅游发展中存在的优势、不足以及原因解析,对打造未来西安会展旅游强市给出了相应对策建议.%With the successful helding of the 2010 World Expo and the 2011 International Horticultural Exposition, China's MICE tourism has entered a period of rapid development. Taking a wide view of the exhibition of urban development in china, Shanghai, Beijing and Guangzhou has highlighted the advantages as a first-tier convention cities, But, the urban development of China's MICE tourism is not balanced, the northwest obviously lagging behind the eastern coastal cities. Xi'an, as the western leading city, has a rich cultural and historical resource advantages, and has the national Hi-tech industrial Development Zone, but its resources advantage, economic status did not make Xi'an become China's exhibition strong City, through the analysis of the

advantages of Xi'an MICE tourism development, lack of reasons given suggestions to build Xi'an MICE tourism strong City. 【总页数】2页(P146-147) 【作 者】李艳

【作者单位】西安外事学院,西安710077 【正文语种】中 文 【中图分类】F59 【相关文献】

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